BBC Igbo, Yoruba Come Alive
The British Broadcasting Corporation, BBC, on Tuesday commenced Broadcasting and Production services in Igbo and Yoruba languages.
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The information was contained in a statement issued by the BBC and signed by Marina Forsythe. She said that the Igbo service will be mainly for the audience in the Sout Eastern part of the Country, while the Yoruba service will target audience from South-west Nigeria.
The statement also noted that the services which will be fully digital will be a blend of trending topics, sports, entertainment, business, health, education, and women.
The statement reads in part “The Igbo service is mainly for audiences in eastern and South-eastern Nigeria as well as the large Igbo speaking diaspora.
“The Yoruba service targets South-west Nigeria, Benin, and Togo as well as other parts of the diaspora. The services are fully digital and will include “exciting short format audio, video, graphics, and illustrations”.
“Twice daily, the teams will produce an episode of BBC Minute – keeping people in touch with the world in 60 seconds. The editorial agenda will reflect not only balanced impartial news, but also a rich mix of trending topics, sports, entertainment, business, health, education, and women.”
“There will be original content through our network of reporters on a variety of stories and issues that matter to local people and resonate across the region,” it said.